| |
| |
|
Marketing Information |
|
|
|
Your 30 Second Commercial
This tip is so simple, that many people we've talked with never bother using it, but it is highly effective. Prepare a 30 second verbal commercial about what your business offers. This should be 50 words or less, and practice saying it until it becomes second nature. End it with phrases such as "I'd love to have you as a client" or "I'd like to do business with you". For example, my 30 second commercial goes like this: "Hi, my name is Sue DeFiore and I'm a lease purchase consultant. I can help sellers move their property in 30 days or less, and help buyers get into a home today that they can buy tomorrow. I'd love to help you with your real estate problem." Although this appears to be a very simplistic approach, your commercial gives the individual you're talking with a sense of the confidence you feel about providing your service to him or her. Copyright DeFiore Enterprises 2000 Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit http://www.homebusinesssolutions.com for the latest FREE tips and tricks, educational products and coaching in creative real estate investing and home based businesses. No time to visit the site? Subscribe to our "how to" Home Business Solutions Digest, it's like having your own personal coach: mailto:subscribeHBS@homebusinesssolutions.com
MORE RESOURCES:
Google News |
|
|
|
RELATED ARTICLES
Five Cheap Tricks for Promoting Your Business If you're like me, you're always looking for ways to promote your business - without spending a ton of money. Well, you're in luck. How to Create a Countdown Marketing Calendar Just like there are reverse dictionaries, there is a reason to create a count down calendar. A count down calendar starts with Franklin Covey's philosophy, "start with the end in mind. Direct Mail Marketing Generates Sales Leads: Heres How 1. Personal Unlike an advertisement in a trade publication, which can be read by anyone, your sales letter arrives at your prospect's place of business as a piece of personal communication from your mind to his. Marketing: Can I Trust You? We live in an unprecedented era of communication. Because of this, your prospects are literally bombarded from all directions with marketing messages. Bridging the Chasm from Lead to Loyal Customer Bridging the Chasm from Lead to Loyal Customer: A Step by Step Guide for Developing Awareness, Building Credibility and Acquiring CustomersHave you ever watched a documentary about climbing Mount Everest? If so, you will undoubtedly remember one specific segment of the journey where the climbers cross a chasm, one carefully placed step after another, using aluminum ladders strung end to end. For me, just the thought of it is enough to cause an anxiety attack!There is a similar chasm between your product or service and your potential customers, even if it is only in the potential customers' mind. Make It A Threesome What if -- every time you had a networking appointment with someone -- you invited a third person. Sound like a ridiculous concept? Why on earth would you want to do this? Aren't you taking the focus off of your business and putting it on someone else's? Here are 5 reasons why multiple meetings are beneficial:YOU CAN MAKE MORE PROFESSIONAL CONNECTIONS IN LESS TIMENetworking can become very time-consuming and expensive -- especially if all you ever do is have lunch or dinner with one person at a time. Marketing is More Than a Token Process "Necessity is the mother of invention!" The first time I heard this was nearly twenty years ago when I was introduced to Tony Robbins' material. I was listening to, and applying, information from his thirty day series. Non-Profit Success Requires Ongoing Marketing In a crowded marketplace of ideas, it is important for non-profit organizations to establish a well-defined niche. While most non-profits are not selling products, they are selling their organization's mission, their ideas, their programs, and their services. Fundamental Strategic Marketing Mistakes to Avoid This is a pretty tough global economy and it is critical for a company to leverage every bit of their marketing resources. So, if this is the case, why are so many companies shooting themselves in the proverbial foot by breaking some of the most fundamental rules of marketing? It's a very simple question with complex answers - here are some of the pitfalls to avoid:1) Believing a second rate web site communicates integrity: So many web sites are just plain funky looking (graphics, text, menus, etc. 7 Tips for Successful Postcard Marketing Simple low-cost postcards have become a valuable business tool for modern marketers. They can produce a surge of traffic to your web site or a flood of high-quality sales leads. Sell More Online By Offering a Big Fat BONUS! I don't know about you, but I secretly love watching infomercials. I enjoy dissecting how they sell, how they get people excited, how they entice people to take action now and pick up the phone and order something they completely don't need!As you know, these programs always offer a huge bonus or multiple bonuses for people who buy. Beyond the Booth With the advent of spring, trade shows begin to blossom. Research suggests that tradeshows are where today's businesses invest much of their marketing budgets. These Four Things Will Make Your Direct Marketing Successful Direct marketing is built on four things. The other way to look at it is that when you think direct marketing is not working only one of four things can be wrong. The Marketing Secret Every Child Knows Little Kids Ask Until They Get What They Want.Mom, Mom, Mom, Mom, can I have an ice cream? Can I, Can I, Can I, Can I? Please, Please, Please, Please. Marketing To Women Recent studies concerning the "new world of women" have been released. Some of the major findings may be surprising to you (less so if you are a woman). Marketing Without Ego Our ego can get in the way of marketing our business. From our need to be right, to talking about ourselves incessantly; coming from an attitude of arrogance to getting attached to the outcomes of what we do, these are just some of the ways our ego can get in our way. High Response Marketing With Low-Cost Postcards Postcards can drive a huge amount of traffic to your web site, generate a flood of new sales leads or produce a surge in any business activity you want. And you don't have to spend a lot of time or money on them . The Battle of Positioning -- Altruism or Paranoia? Competition in the past has embodied such beliefs of "kill or get killed" which has fostered paranoia with many individuals and companies. Our competitive thinking has been to: defend, hoard, knock off competition, defame and win at any cost. Top 5 Kick Butt Marketing Requirements Cinch your success with 8-second leaders! Step into the saddle and ride to the buzzer - but first, get outfitted for success. Some things are necessary to have on hand in order to be prepared for coming out of the chute. A Quick Guide To Finding Reciprocal Links Trading reciprocal links is one of the best ways to build traffic at your website. A reciprocal link is where two websites agree to host a link to each other on their websites.
|
| home | site map |
| © 2006 |
