Marketing Information

Developing a Contact List- Part One


One of the most essential things to successful networking is your Contact List. When you start a business, developing one is the first step in promoting and marketing your company. As you write your business plan, it is helpful to make this list to start to develop an idea of who your customer base will be.

The first source of clients would your family and current friends and acquaintances. Depending on your product or service, these people may actually become your clients, as well as being family and friends! When making this list, it is important to write down everyone you know- EVERYONE! Not necessarily because they will become your customer, but in Part Two of this article, we will discuss how these people will LEAD you to customers.

The following is called a MEMORY JOGGER. It is used to...you guessed it...JOG YOUR MEMORY! You may find it helpful to save this list to a file, and print it out to work on over a period of time. Write down everyone- not just the ones who you think would be clients.

Memory Jogger List

RELATIVES

Parents
Grandparents
Sister
Brother
Aunt
Uncle
Cousin

WHO IS MY:

Lawyer
Milkman
Insurance Agent
Mailman
Accountant
Paperboy (Parents)
Congressman
Dentist
Pharmacist
Minister
Veterinarian
Florist
Physician
Optometrist

WHO SOLD ME MY:

Furniture
Appliances
Office Equipment
Camper
Boat
Vacuum Cleaner
Glasses/Contacts
Wedding Rings
Business Clothes
Hunting License
Fishing License
T.V./Stereo
Car/Tires
House

I KNOW SOMEONE WHO IS A:

Nurse
Golf Pro
Student
Fashion Model
Security Guard
Sheriff
Fire Chief
Secretary
Welder
Music Teacher
Art Instructor
Seamstress
Carpenter
Pilot/Stewardess
Bus Driver
Bank Teller
Garage Mechanic
Editor
Lab Technician
Printer
Restaurant Owner
Office Manager
Surgeon
Librarian
Real Estate Agent
Interior Decorator
Lifeguard
Fisherman
Waitress
Notary Public
Antique Dealer
Contractor
Chiropractor
Electrician
Motel Owner
Dietitian

I KNOW SOMEONE THAT:

Lives Next Door
Is my Barber/Hairdresser
Teaches My Kids
Was my Best Man
Was My Maid of Honor
Was my Photographer
Is My Baby-sitter
Was My Navy Buddy
Goes Bowling with Me
Is my Former Boss
Was My Teacher
Repaired My TV
Teaches Ceramics
Was in my Car Pool
Cuts My Grass
Painted My House
Owns My Apartment
Is in Rotary, Lions
Is in My Book Club
Dry Cleans My Clothes
Hung My Wallpaper
Sells Me Gasoline
Delivers Parcels & Packages
Sells Ice Cream

This short list will provide you with about 100 contact names- a great start for any business. Next week we'll talk about what to do with the list once you have completed it.

Nancy Roebke, is the Executive Director of Profnet Inc, a professional business leads generation corporation. We bring business professionals together in a non-competitive environment to help each other make more money.

mailto:execdirector@profnet.org http://www.profnet.org

Copyright c Nancy Roebke


MORE RESOURCES:

Monterey Gourmet Foods Appoints Food Marketing Expert Tammy G ...
CNNMoney.com - 1 hour ago
As an expert in branding and consumer marketing she has led the marketing for major brands including Miller Lite®, Ortho®, RoundUp®, Enfamil®, Boost®, ...


Schipul - The Web Marketing Company to Expand Headquarters in West ...
MSNBC - 5 hours ago
HOUSTON, TX - Schipul - The Web Marketing Company (www.schipul.com), a Houston-based Web marketing and Web design firm, today announced an expansion of its ...


Subaru's Secret: Clever Marketing
U.S. News & World Report, DC - 17 hours ago
As Marketing Daily points out, it's a "mid-market brand with a limited vehicle portfolio and marketing clout. Considering its budget, which is less than ...


MENG: Top 2009 Marketing Trends
TAXI Design Network, NY - 3 hours ago
Non-profit group, the Marketing Executives Networking Group (MENG) has released its findings for marketing trends in 2009. Surveying its approximately 2000 ...
Economy Weighs Heavily on Marketing Execs for 2009 AdAge.com (subscription)
Marketing Executives Networking Group Releases Second Annual Top ... PR Leap (press release)
Customer satisfaction and retention 'top marketing priorities for ... Business Strata - Business News
all 10 news articles


Entropic Communications Adds Senior Vice President of Marketing ...
Reuters - 23 hours ago
In his new role at Entropic, Vinay will lead all facets of Entropic's marketing function including product management, product definition, ...
Entropic Communications names Vinay Gokhale SVP of marketing and ... RTT News
all 7 news articles


Intera Group, Inc. to Showcase In-Store Marketing and Analytics ...
Reuters - 23 hours ago
Intera is working with retailers, global brands, and their agencies to maximize the return on their marketing dollars, and partnering with analytics ...


Wellstar/TMI Imaging System Begins Marketing to Long-Term Care ...
International Business Times, NY - 9 hours ago
TMI's marketing plan includes a program where LTC facilities canlease the equipment necessary to perform skin assessments and store thenecessary data. ...


Fans earn icing call against Wings
DetNews.com, MI - 7 hours ago
"They are going to set a new standard for marketing in the National Hockey League," Wings coach Mike Babcock said of the Blackhawks. ...


Marketing Executive: Spectacular Provides 'Message of hope'
The Epoch Times, NY - 5 hours ago
“I really like the message of hope, and the message that … we are all one people in this world,” said Mr. Martineau, Senior Marketing Coordinator for a Los ...


Pardot Marketing Automation Adds Over 100 New Clients in 2008
PR Web (press release), WA - 5 hours ago
Atlanta, GA (PRWEB) January 6, 2009 -- Marketing automation vendor Pardot today announced record-high earnings in 2008. The company welcomed over 100 new ...

Marketing - Google News

home | site map
© 2006