| |
| |
|
Marketing Information |
|
|
|
The Greatest Business Tips are FREE
The best way for someone to hang on to a tip is on a business card. Do you remember seeing the TV commercials of OSH Hardware stores, the ones where they give out time saving tips on things like squeaky floors and a host of other common household problems? The tips are well received and they are getting their name associated with "the answers are out there". Of course, it's not easy to really take advantage of a tip on the TV. It would be more practical to write it down and stick it in a location where you can easily access it, perhaps even in a folder on your computer. In the same fashion, you can print your own tips on a set of business cards that contain one tip per card. You can give-out the cards at intervals and keep coming up with more over a period of time. If the tips are of value to clients, they will likely collect them for future use. Once again, you will need to place your website and email address on the cards so that you are identified with the promotional item. Tips can allow you to share your knowledge and help your customers. If you can make things easier for them to understand, or give them a shortcut that helps save time and money, you will be a hero. Hero's are always called upon to solve other problems as well. The important thing is that tip cards are another way for you to gain a touch point with your client or potential client. Take some time and think of what it is that you know that can be easily shared to save your client time and money. Think of it in terms of a quick tip, not a knowledge dump. Even though tips work well, you still need to distinguish yourself. You can do this by thinking of unusual things that are not common knowledge which will give your customer an advantage. Be creative. Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit http://www.BlueprintBooks.com
MORE RESOURCES:
Marketing - Google News |
|
|
|
RELATED ARTICLES
Networking Basics Turn Yourself Into A Profit Making Giant I would like to introduce you to one of my brick and mortar business I run. It is called AFM Computer Repair. Website Promotion Strategies For Targeted Web Site Traffic If you're looking to drive more targeted traffic to your web site, you'll want to pay close attention to the website promotion strategies presented in this article. As an internet marketer, or a want to be internet marketer, you know that web site traffic is your livelihood. An Easy Start to Mail Order Listing names of Big Mail Requestors, and sending out packages ofBig Mail is an easy way to get your start in the business ofselling by mail. There are a number of mail operators pulling in an easy, extrathousand dollars a month, by what you'd hardly call work--doingnothing more than receiving money for advertising a list ofpeople's names interested in receiving Big Mails, and sending outenvelopes stuffed to overflowing with Big Mail. Read Your Markets Mind - 3 Great Market Research Resources Starting a new online business, developing a new product, launching a new marketing campaign, buying advertising can all depend on how well you are able to research your market.All business is based on demand. Dramatically Improve Your Marketing Results With These 6 Simple Steps What if there were things you could start doing now that could help you to market more successfully in the future? Even if you didn't have your marketing act together over the past year. Well, there are. Whats In a Business Card? Over the years as I have attended trade shows, networking meetings, chamber events and more; I have noticed a few things about the successful and the not so successful. First of all, do you have a business card? If you belong to a large corporation, you were probably issued business cards as a matter of course, almost as if it was a company perk. How Much Is Your Popcorn Worth? Powerful Lessons In Marketing & The Psychology Of Selling - Part 2 NB: You can read part one here: http://EzineArticles.com/?id=58690Could buying popcorn in a theatre be a 'conditioned' response? Could it be that people are 'trained' to believe that movies and popcorn go 'hand in hand' - and that one without the other is. Coupons that Work Turn a coupon into a business card (or vice versa).Coupons are seen everywhere; you clip them from the newspaper to save on groceries, you get them in the mail to save on brand name items, you even get packages in the form of booklets delivered to your door. Top 7 Tips for New Businesses The marketing decisions you make for your new business are the most important part of making your business a success. Marketing is about building a strong presence, name recognition and credibility through various methods. Stop Searching - Joint Ventures are the Solution to Doubling Your Business First, define the end user (or ideal client) of your product. Many times when I ask people who their ideal client is they will tell me "oh everyone can use my product!". Good Vibes/ Bad Vibes Have you ever walked into a store or business and felt uncomfortable there for no apparent reason? Have you ever walked into a store all happy and left quite frustrated? Have you ever wished your house could feel happier? The process called energetic clearing can make a significant improvement to any location.There are many kinds of energy all around us. How To Bond With Customers So That They Stay With You Longer How many of your customers are loyal customers? More importantly do you know why they are loyal customers?Customer loyalty has been a buzz term in marketing for some time and with good reason. Estimates suggest it can cost 5 times as much to get a new customer as it does to keep an existing one. 6 MUST Have Strategies To Make Big Bucks with Big Ticket Items Strategy #1: Change Your Mindset That's right, change your mindset! It's probably the number one most important strategy when selling Big Ticket Items. Plenty of people are uncomfortable selling items that are priced above the $500 - $1000 mark. Online Magazine Subscription Services Make Shopping Online Fun For Magazines If recreating the old experience of subscribing to magazines by filling out a subscription card is essential to the success as an Internet retailer, then MagMall.com takes top awards. Preventive Marketing Offers Small-Mid Sized Business Owners An Ideal Way To Maximize Their Results As the owner of a creative services boutique - I have realized that at least 9 out of 10 prospects/clients have suffered from one or all of the following (very detrimental) symptoms of trying to grow their businesses:Trouble defining their "BIG PICTURE"Little to no understanding of "evolution focus"Overwhelming feelings of "being stuck", "spinning wheels", "not knowing what to do next"Not enough information about options, alternatives and solutions to common strategiesNot enough knowledge or support to ask the right questions when researching opportunitiesChallenges in differentiating between "good advice" and "bad advice"Difficulty bouncing back from ill advised decisionsExhausting unnecessary dollar amounts for otherwise less expensive projectsNot enough resources to avoid future mistakesUnrealistic expectations about each unique component of the marketing mix and how enlisting one does NOT guarantee another.Somehow along the way the corporate mentality of "delegate everything" has convoluted the fact that small-mid sized businesses don't always have the resources to do this. Flesh Eating Spiders And Other Marketing Horrors After a friend was bitten by a spider, I decided to do some research to find out more about the spider.I came across a website that decided to create a marketing message that focused on fear based selling and over the top lies. Contrarian Marketing at Benettons Perhaps, with apologies to Dale Carnegie, we should call this article: "How to make enemies AND influence people."The subject: United Colors of Benetton's campaign to promote its clothing, using photos and stories about death row prisoners in the U. A Tool For Selling New Ideas! Imagine tossing a pebble into a crystal clear pond on a still day, & watching the ripples make their way to the shore. A tiny cause has a massive effect. Postcards Work What's the fastest, simplest and cheapest way to promote just about any business?The answer is postcards sent by direct mail. You can get your message to a targeted group of prospects or to your existing customers for a cost of about 25 to 30 cents each including postage. Marketers VS Consumers Predators VS Prey The distance between marketing consultants and the real world can truly be mind boggling. When a marketing consultant tells someone to send out 10,000 postcards in order to get a 3% response rate and that the actual sales will be something less than that .
|
| home | site map |
| © 2006 |