| |
| |
|
Marketing Information |
|
|
|
Promotional Magnets: Promotion that Sticks
Some people are happy with just a business card. For others it's not enough to be glanced at once and packed away. They want to be attached to something that you have to open in order to eat and therefore live. This association with survival is what promotional magnets offer. Often attached to the refrigerator, that focal point of the modern home, these little promotional items stick, both literally and figuratively. Promotional magnets also have an uncanny way of attaching themselves to high profile, metal office furniture. Unlike paper promotional items, magnets will simply not be put away. They insist on coating the surface of things, so they are a highly visible method of promotion. And the thing about promotional magnets is they are useful and practical. Recipients are able to use their remarkable qualities to affix notable paper information to refrigerators and file cabinets. This way your information is the last word on any scribbled note or bill that needs paying. The paper under your magnet remains there as long as it is current but your magnet stays forever. No-one can afford to throw it away. It's just too useful. Other stuff comes and goes but your promotional magnet is perennial. Promotional magnets come in many shapes and forms. The most common usage is the business card. Most promotional companies offer a wide range of business card designs and it is often possible to place an order without having to speak to a customer service representative. The process is simple and the directions are clear. You can peruse a large number of samples and choose whether you want a full color promotional magnet or not. Some promotional magnets come in specific shapes so that a pizzeria can order a magnet shaped like a pizza in bright yellows and reds and an auto dealer can order a vehicle-shaped magnet. Some companies offer an extensive promotional service that includes mailing out promotional postcards with your magnetic business card attached. The recipient can peel it off, attach it to the refrigerator and thereafter think of you whenever your particular product or service is needed. Most promotional magnets are 20 to 30 millimeters thick which makes them durable but not too heavy or solid to slip into a purse when necessary. There are promotional magnets suited for all industries: vehicle shapes for the automotive industry, food item shapes for restaurants and animal shapes for the pet industry. Any business that relies on having their details out there can use this particularly effective way of promoting their products and services. Promotional magnets even come in the form of calendars or notepads with a pen attached. Promotional magnets are also effective for long running promotions. They can be your advertisement for that exceptional island getaway for two or that half price special entrée. Cindy Carrera is a freelance author who's written a number of original articles about promotional gifts and custom promotional products. Her articles offer fresh ideas and creative alternatives for the out-of-the-box marketer.
MORE RESOURCES:
Milwaukee Mile back on IndyCar schedule, Andretti-led group to promote June 16 ... - Washington Post
Google News |
|
|
|
RELATED ARTICLES
Top 5 Ways to Generate Qualified Leads for Your Small Business Do you ever wonder if you could be doing a better job marketing your small business or professional service firm? Successfully marketing a small business is hard work. There are several key skills required to consistently develop new business that you, as a small business owner, must master in order to succeed. 30-Minute Marketing Marketing your small business takes tons of time, years of experience, and lots of money, right? WRONG! Anyone can learn effective marketing techniques that are simple, inexpensive, and best of all, quick! This summer, get in the habit of regularly marketing your biz! The following are some marketing techniques that you can accomplish in 30 minutes or less. Pick a few that appeal to your style. 10 Effective Ice Breaking Questions Whether you go to a Chamber of Commerce event, a PTA meeting, the racquetball court, the local health club, or practically anywhere else, opportunities to network present themselves constantly. But there are fears which present themselves as well. 20 Tricks to Help Get That Envelope Opened When your envelopes aren't opened, you can't make money! Beforeyou can get an order, the recipient of your mailing package mustfirst open the envelope. Unfortunately, many recipients ofdirect mail simply discard the material without opening theenvelope. Do You Really Know Your Prospect? I'd like to introduce you to someone. I don't actually know his name, but I'm hoping you do. Easy Marketing Methods with Letters, Post Cards, Referrals and Testimonials Easy Direct Marketing Methods for Insurance AgenciesThis Month: Strategies for Letters, Post Cards, Newsletters, Testimonials, Referrals.Selling insurance is tough: too many agents selling too few clients, and ouch - trying to show value when all you are selling is a piece of paper that no one really thinks he needs? until it's too late. Why You Dont NEED a Marketing Plan If you pick up a copy of the November 2003 issue of Entrepreneur magazine, you'll see my Web site listed on page 10, along with a good amount of promotional copy.How did I get featured in a major, national magazine?Do I have a great PR person? Did I know someone at the magazine? Was this part of my carefully-crafted marketing plan?No, no, and um, no. 5 Steps to Success: A Surefire Way to Achieve Your Goals No doubt you started this year with some big ideas about what you wanted to accomplish. I know I did!Maybe it was how many new clients you wanted to get, or how much money you wanted to make, or how many products you wanted to sell. 8 Instant Ways to Create Consistently Successful Marketing Campaigns It's almost a given that when I speak to a new client, she tells me how much she's always hated marketing herself. "I'm no good at it" and "No matter what I try, it doesn't work" are common complaints. How to Booste Your Profit Quickly There are so many competitions by running business. So you must do something in a smart way. The Value of a Good Sales Letter! Regardless of how many forms of promotional material you create, the simple yet very important sales letter never goes out of style. As a matter of fact a good sales letter should definitely be included as part of your marketing strategy for it can be the most effective tool over any other promotional material. How to Turn Your Promotional Products Expense Into a Profit Center If you use promotional products you probably already know the power of giving away freebies. You may use them to thank current customers, or to give incentives to potential customers. Spring Cleaning: How To Do It In Your Business To Make More Room For Success With the arrival of Spring, I decided to get outside and into my garden. I had neglected to do some basic maintenance during the previous months and wondered if my plants suffered any permanent damage as a result. 7 Great Ways to Market Yourself and Your Business to Help Increase Sales Do you own a business and need ideas on how to market your products or services to your customers? Well, the one thing that every business owner needs to know is that in order to survive, you need customers willing to spend their hard earned money for your products or services. The only way to drive customers to your business is to market yourself and your business in a way that customers believe in you and willing to spend money. Have You Sold Your Internal Customers? You can make the sale. You know your core message. What You Need in Your Marketing Calendar Marketing calendars are used by many businesses to help keep sales pipelines full of new prospective customers. Small businesses may just keep a simple calendar with handwritten items on the dates that marketing efforts need to be completed. Ditch Coupons Before Customers Ditch You Everyone wants to feel like they're getting a good deal. Merchants often attempt to capitalize on this desire through coupon offers, rebates, and "special discounts. How Nearly Going Broke Taught Me The Value Of Niche Marketing If you want to learn how effective Niche Marketing can be, I suggest you "don't" take the route I did.Back in 1983 I started a company offering general Electronics Subcontract Assembly services to just about anyone who made Electronic products. How To Market Effectively Even If No One Understands What You Do So how do you effectively market your product or service when one knows anything about them because you're in a new and emerging industry? How can you expect to get customers if no one understands what it is that you do?If this is your situation then a big part of your marketing strategy will need to be educating consumers about what you do. If yours is a field that is relatively new, or perhaps misunderstood, adopting an education strategy can help consumers understand the benefits you provide and feel more comfortable with the idea of purchasing your products or services. Top Four Marketing Secrets of Building a Professional Practice Building a coaching or consulting practice can be rewarding and lucrative. Sadly, many who get started on this path simply can't make it.
|
| home | site map |
| © 2006 |
