| |
| |
|
Marketing Information |
|
|
|
Online Magazine Subscription Services Make Shopping Online Fun For Magazines
If recreating the old experience of subscribing to magazines by filling out a subscription card is essential to the success as an Internet retailer, then MagMall.com takes top awards. The retailer has created a web site with all the ease of use of the original pop out cards through fast loading graphics, and an intuitively designed layout that is both easy to follow and navigate. "Visitors to the magazine subscription site get the feeling that subscribing online is just as easy as subscribing through the mail, but with added benefits," says Fariman Dejouli, head of graphics design for Mountain Network Systems LLC. "It is a well laid out site for finding magazines and filling out subscription forms." A recent addition to their arsenal of web-based tools is the ability for shoppers to search for magazines by price range, first letter, category or even description. Shoppers can use their advanced searching feature to combine different search parameters. Of course, the fastest way to find magazines is to just type in a title in their search box or to click a fast category link in their fundamentally simple left navigation system. The web site enhancements were developed in conjunction with Mountain-net.com, which offers one of the original ecommerce shopping cart platforms called Webcart. The inclusion of the new web site searching tools is part of a multi-pronged strategy by MagMall to cater to consumers who want to subscribe to all their magazines from one place. "MagMall does a much better job than its competitors when it comes to evolving its web site,", Dejouli says. "From a purely ecommerce transaction standpoint their site works extremely well." Jason Ciment
jason@magmall.com
MORE RESOURCES:
Google News |
|
|
|
RELATED ARTICLES
Loan Officer Websites: Your Marketing Hub to Magnetize Realtors Too many loan officer websites look like congested intersections, information running every which way. Fancy gadgets, like calculators, online application submission forms and loan programs filled with jargon that customers don't understand. Discover the Winning Marketing Strategy Secrets of Donald Trump Apprentice Wanna-bes The highly entertaining Donald Trump's search for an apprentice turned into a hit reality TV show captured attention of millions of Americans and week after week delivered great insights into leadership, business and marketing savvy.In one of the episodes Trump challenged the two opposing teams of apprentice wannabes (Apex and Mosaic) to put together a bridal gown sale. Youre Halfway There!...Or Not Part 2 Now that you have had a chance to create a game plan for accomplishing your business goals during the third quarter of this year, let's focus on the fourth quarter of this year.These last three months of the year are not only crucial for meeting business goals for this year, they are also crucial for making sure you head into the next year on track towards meeting and exceeding future business goals. Easy Marketing Methods with Letters, Post Cards, Referrals and Testimonials Easy Direct Marketing Methods for Insurance AgenciesThis Month: Strategies for Letters, Post Cards, Newsletters, Testimonials, Referrals.Selling insurance is tough: too many agents selling too few clients, and ouch - trying to show value when all you are selling is a piece of paper that no one really thinks he needs? until it's too late. Reasons Why People Usually Dont Buy Again There are many psychological reasons why people will buy from the first time and why they do not buy from you again. There are books on many of these reasons. Identifying, Creating and Using Your USP? What's your USP? Don't know, or worse still, you've never heard of it.USP is an acronym for Unique Selling Proposition. Small Business Pricing Strategies Think the best way to get more customers is to have the lowest prices in town? Think again. Think the best way to create a successful business is to try to appeal to everyone? Wrong again. Marketing is More Than Advertising Marketing is a business process about which much is written, however is often not completely understood. Many think that "marketing" and "advertising" are interchange-able words. Avoid These 5 Web Site Blunders! The Web is intended to help people find information quickly and easily. So why do so many sites make it difficult for users to get what they need? While neat design can add impact to your message, make sure the message itself doesn't get lost in the mix. Who is Your Perfect Client When I started my coaching practice I believed that I could coach anyone. My marketing wasn't targeted. A Forgotten Marketing Tool - The Postcard The postcard can be a very powerful marketing tool. Many of our customers and/or students use them in their business. Where to Look for New Donors for Your Fundraising Letter Appeals Have you ever studied your best donors and wished you could clone them all? Maybe you can, with a bit of creative thinking.1. Great Marketing is Like Making a Great Movie KNOW YOUR AUDIENCEThe Oscars will be handed out soon, and it's a perfect time to keep this in mind: If you're a business owner or manager, it's wise to think of yourself as a great film director who's telling a story. Having directed films, stage, television, and stage productions we noticed that the principles of great directing or filmmaking apply exactly to great marketing. Network Your Way to Success- 12 Tips to Jumpstart Your Business Lots of people network but few reap the rewards of zeroing in on their potential when it comes to networking. Here are some tips to help fill the gap between where you are now and where you can be. Private Practice Marketing: 3 More Secrets I Wish I Knew When I First Started Out Secret #4 - Get very comfortable asking for paymentOne of the easiest ways to set this up is to have very clear explanations in your intake forms about how payment works.It's your job to train your clients how to pay you promptly. Out of Sight, But Not Out of Mind What's black and white and read all over? A newsletter of course! And while there are perhaps hundreds of ways to market your business and increase your bottom line, one of the singlemost effective tools in marketing is your own business-building newsletter.The Power of Newsletters:Newsletters show the customer you care - even when you can't be there. Good Vibes/ Bad Vibes Have you ever walked into a store or business and felt uncomfortable there for no apparent reason? Have you ever walked into a store all happy and left quite frustrated? Have you ever wished your house could feel happier? The process called energetic clearing can make a significant improvement to any location.There are many kinds of energy all around us. Keeping Pace with Business Marketing Today's business marketing rules are different than they were in years past. Those rules that once focused predominantly on local and regional business marketing have now gone global, thanks in large part to the creation of the Internet. Networking Magic YES-- it is true that Networking is an art that must be mastered. However, for those of you that are new to the networking game and the art of mastering it, please READ ON. Using a Contact List Profitably- Part Two Besides a survey, your contact list can be used to generate sales directly. Some of the following ideas must be done one-on-one and others can be done to large quantities of prospects at a time.
|
| home | site map |
| © 2006 |
