Marketing Information

Marketing Information

So You Want To Cut The Crap And Get Into The Money?


So, you´ve been around for a while, and maybe even made a few bucks, but you still need something..

Will Googles Gmail spell trouble for Email Marketing.


We wait with baited breath for the anticipated launch of Google's Gmail - a fre*e email account, capable of storing50,000 short, text only messages. That was not a misprint.

How to Get the Right Clients and Avoid the Wrong Ones


If you are like most service professionals and small business owners one of your primary concerns is generating as many leads as possible. And that may be your biggest mistake, resulting in wasting time on unqualified prospects and working with too many clients you wish you didn't have to.

If You Do No Other Preparation


Far too often we see small businesses rush into doing things without planning and preparing. Unfortunately, marketing is a great case in point.

Do You Get Attention With Your 30-Second Introduction?


I went to a networking event the other day where the meeting leader said, "We're going to skip doing the 30-second introductions today because mine's so bad and it doesn't work that it nauseates me." I thought to myself, WOW! I'd skip the next networking meeting until I'd worked out a new introduction.

Want To Be A Stronger Marketer? Work Your Marketing Muscles!


You want to be more flexible? You have to stretch your muscles. Want to be physically stronger? You have to find a way to workout and build your muscles.

Notable News - Its Not About You!


You enjoy what you do. In fact, you love your product and want to tell everyone about it.

The Real Path To Big Bucks On The Internet!


"Instead Of Wasting Time Trying To Hit The Lottery Of Internet Riches, Focus On Building Your Business One Sweet Income Stream At A Time!" Eric (one of my JV partners) experienced an epiphany yesterday. He had one of those rare moments of insight that can forever change your life.

How Prince Connects With His Target Market!


While Internet legend (and young pup) Frank Kern would have you believe that I'm so old I should be confined to a wheelchair, I'm still on the good side of 100! And I can stil enjoy a good concert from time to time. My daughter - Rachel, my wife and I had the good fortune to score some last-minute tickets to the recent Prince concert here in Atlanta.

Twelve Places to Buy a Mailing List


©2004 Jeffrey DobkinThere are two types of lists, determined by their origin: compiled lists and response lists.Compiled lists are a common source of names and records that have been gathered, collected, and entered into a database.

Roping In Loyal Customers While Making An Extra Profit!


You've probably bought a book or two at one of the major chain bookstores. When you're checking out, you get asked if you have the "discount card.

Marketing Through Associations


©2004 Jeffrey DobkinIf you're in direct marketing, you're continually looking for new list sources - everybody's tired of mailing to the same lists. If you're not in direct marketing and thinking about putting a mailing together, here's something a little different: take a look at marketing through associations.

Top Five 2004 Required Marketing Tips Needed to Succeed


When marketing your practice, as well as designing yourbrochure, web site, business card, flier, advertisement, orother marketing effort, we recommend investing the time andeffort needed to effectively address all these tips.  Notone of them can be omitted.

Give me a Referral any Day - the Power of Networking


I nearly panicked recently! Well, maybe a slight exaggeration but here was a situation I had not been in for some time. The freezer had broken down and the dilemma I faced was - a speedy solution was necessary BUT I did not know anybody who repairs freezers.

Quick Postcard Design Tips


TIP #1: Avoid the "Too Much Information" Syndrome I've seen many a marketing postcard that just has too much information on it. Too many words set in tiny type is an all too common problem.

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MORE RESOURCES:

Marketing this budget -- a new era in PMO messaging?
CBC.ca
Jim Flaherty's budget last Thursday lacked what I'll call obvious Muttartian marketing moves. (This throne speech and budget, I suppose, are the first ...

and more »


PROVINCE APPOINTS BOARD MEMBERS TO PHYSICIAN RECRUITMENT AGENCY AND LAUNCHES ...
Canada Views
At the same time, he launched a marketing campaign aimed at retaining University of Saskatchewan medical students and recruiting expatriate physicians. ...

and more »


Marketing Briefs
Montreal Gazette
Hershey has been named the official chocolate and candy of the NHLin Canada and commemorated the marketing deal with an event this week showcasing a Stanley ...



Globe and Mail

French, English an S&M affair: marketing guru
Montreal Gazette
He now detects marketing trends by tapping into the "reptilian brain" - or primal instincts - of his subjects. That gave him a role in designing Chrysler's ...
Quebec's psychic profile: A sadomasochist with a reptilian coreGlobe and Mail

all 22 news articles »


Ad jobs expected to return slowly: study
Toronto Sun
By QMI Agency The employment picture for Canada's marketing and advertising professionals is expected to improve in the next quarter as firms eye new ...
Marketing and Advertising Employment Levels Expected to Rise Modestly in ...CNW Group (press release)
[ Industry hiring outlook brightens slightly ]Marketing Magazine

all 8 news articles »


Globe and Mail

Olympic marketing winners and losers
Globe and Mail
There are three ways to measure success in branding and marketing, and they are sequential: What, how and how much? Published on Tuesday, Mar. ...

and more »


Web User

Social Media Marketing Business Advantages of Facebook vs. Twitter Part 4
Release-news.com (press release)
SEO Social Media marketing firm compares Twitter and Facebook to determine which Social Media marketing strategy provides the best results for businesses ...
Tame Web Marketing with Social Media ManagementECommerce-Guide
USA Today's Nicholson Moves to Digital Marketingmediabistro.com (blog)
Ecommerce companies favor Facebook and Twitter for marketingEDL Consulting
Inventorspot -DVM 360 -Examiner.com
all 183 news articles »


Why Apple's iPad Will Be a Content Marketing Game Changer
SYS-CON Media (press release)
This seismic shift applies to books…to newspapers…to magazines…to catalogues…to advertising…to direct marketing. It's impossible to avoid headlines that ...

and more »


General Growth Properties, Inc. Leads the Industry in Marketing Awards Excellence
MarketWatch (press release)
The company was recognized in categories ranging from cause-related marketing, to new media to education to corporate marketing. ...

and more »


MoneyGram International Appoints SVP, Chief Marketing Officer
MarketWatch (press release)
As chief marketing officer, Agualimpia will oversee MoneyGram's global branding and marketing strategy. "Juan is an established veteran in the marketing ...

and more »

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