Marketing Information

Marketing Information

Trapped in Your Comfort Zone? Break Out and Send Your Marketing Skyrocketing


A marketer whose advice I generally respect recently published an article about how to find your comfort zone and stick to it in your business in order to create a more harmonious work environment.In theory, it makes sense.

Marketing Secrets #101- Your Most Important Sale


Which sale is the most important one you will ever get from a client?I'll bet you're thinking it's your first sale with a new client. Well, it's not.

Guerrilla Marketing in Action


Guerrilla Marketing is using time, energy and imagination to market a product, business or person without spending massive amounts of hard earned profit dollars. It also has been defined as non-traditional marketing, something unusual, unexpected and designed to be noticed.

Marketing Flat? Is It Your Plan or Your Vision?


60+ hour workweeks, cash flows that constantly keep you up at night, stress and more stress again. Payroll due in two days (where the heck is that going to come from?) Does this sound like your business? Is your business a job with the most fickle, disloyal boss of all.

8 Instant Ways to Create Consistently Successful Marketing Campaigns


It's almost a given that when I speak to a new client, she tells me how much she's always hated marketing herself. "I'm no good at it" and "No matter what I try, it doesn't work" are common complaints.

Successful Marketing Through Seminars


One of the best ways for potential clients to find out about you and your company is through public speaking. Free seminars attract potential clients.

Overcoming Resistances To Marketing a Practice-Part 2


In Part 1 of this article, "Resistances to Marketing a Practice" the seven most common resistances helping and healing professionals (counsellors, therapists, naturopaths, homeopathetic doctors, massage therapists, body workers, etc.) have to marketing a practice were identified.

Advertising Your Private Practice: Beware of the Problems-Part 1


One of the biggest mistakes coaches, counselors and other healing professionals make is to assume that they must advertise their private practice in order to get clients. These professionals often tell me they have spent a lot of money on advertising with minimal, if any, results.

Advertising Your Private Practice: 6 Tips for Maximizing Your Results-Part 2


As discussed in part 1 of this article, "Your Private Practice: Beware of the Problems," I usually don't recommend advertising as a main method of marketing a practice for new coaches, counselors and healing professionals. There are often more cost-effective ways to get the word out and attract clients.

The Name Game


Pop quiz! If you have to say goodbye to your hard earned money to purchase something you've always wanted, who would you rather trust: an unknown provider or one who has an established name in the industry?The answer to that question shows how important branding has become in recent years. And consequently, brand building has taken an equal significance.

Trigger Button Marketing


Sometimes, experiencing bleak sales is a matter of failing to find your prospective customers' trigger buttons.By trigger buttons, we mean anything that the customer would find of peculiar value.

Buzz Word


Offline, it's called word-of-mouth advertising. Online, it's known as viral marketing.

Arts Marketing : Suggestions for Students and Beginners


Many artists create art but when it comes to marketing and selling their work, well, that is another story. It may seem daunting at first but artists can do marketing easily if they just think logically and commit time to the effort.

Mortgage Broker Marketing - Sell Problems, Not Solutions


Are your marketing messages to Realtors® guilty of these promises?- To render great customer service? - To close loans on time? - To offer the best competitive rates? - To help them make more money? - To deliver referrals or free leads? - To co-market services? - To qualify all buyers through a diversity of programs?Guess what?Realtors® have heard this before. So much so, that they've become immune to listening.

Loan Officer Websites: Your Marketing Hub to Magnetize Realtors


Too many loan officer websites look like congested intersections, information running every which way. Fancy gadgets, like calculators, online application submission forms and loan programs filled with jargon that customers don't understand.

More Articles from Marketing Information:
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24 | 25 | 26 | 27 | 28 | 29 | 30 | 31 | 32 | 33 | 34 | 35 | 36 | 37 | 38 | 39 | 40 | 41 | 42 | 43 | 44 | 45 | 46 | 47 | 48 | 49 | 50 | 51 | 52 | 53 | 54 | 55 | 56 | 57 | 58 | 59 | 60 | 61 | 62 | 63 | 64 | 65 | 66 | 67 | 68 | 69 | 70 | 71 | 72 | 73 | 74 | 75 | 76 | 77 | 78 | 79 | 80 | 81 | 82 | 83 | 84 | 85 | 86 | 87 | 88 | 89



MORE RESOURCES:

Marketing Bits: Hartford, New York Life
National Underwriter Life and Health Insurance News
By NU ONLINE NEWS SERVICE Hartford Life, a unit of Hartford Financial Services Group Inc. (NYSE:HIG), will hold a flag-raising ceremony and a torch relay in ...

and more »


Globe and Mail

Olympic marketing winners and losers
Globe and Mail
There are three ways to measure success in branding and marketing, and they are sequential: What, how and how much? Published on Tuesday, Mar. ...



Globe and Mail

Strategies for overseas marketing
Globe and Mail
Bob Clark, owner of MetalCraft Marine in Kingston, stands on a high speed fire boat worth $4.4 million US that the company is currently working on. ...

and more »


Unica Releases "The State of Marketing 2010" Survey Results
CNNMoney.com (press release)
Unica Corporation (NASDAQ: UNCA), the recognized leader in marketing software solutions, today announced results from its global survey of marketers, ...
European marketers trail US in social mediaStrategyEye

all 9 news articles »


Washington Post

Chevron to cut 2000 refinery, marketing jobs worldwide this year
The FINANCIAL
The FINANCIAL -- Oil giant Chevron Corp. has revealed on March 9 that it plans to cut 2000 refining and marketing jobs worldwide this year. ...
Chevron to eliminate 2000 jobs in refining and marketingHouston Chronicle
Chevron Cutting Refining, Marketing Work ForceWall Street Journal
Summary Box: Chevron to lay off 2000 workersThe Associated Press
San Francisco Chronicle
all 588 news articles »


Ballista Appoints Donald Martocchio to Global Head of Sales and Marketing
MarketWatch (press release)
Furthermore, as a Principal of Morgan Stanley & Co., Inc.'s Synthetic Equity Group, Mr. Martocchio was responsible for designing and marketing of synthetic ...

and more »


The Marketing Alliance Announces Financial Results for the Fiscal 2010 Third ...
MarketWatch (press release)
... or $0.08 per share The Marketing Alliance, Inc. (Pink Sheets: MAAL) ("TMA"), a provider of services and distributor of products to independent insurance ...
Marketing Alliance swings to Q3 profitSt. Louis Business Journal

all 10 news articles »


Online Cosmetics Company Doubles Email Marketing Revenue with Lyris
MarketWatch (press release)
Leveraging Lyris HQ's email marketing and email deliverability capabilities, Paula's Choice has more than doubled its direct revenue, achieved click-through ...

and more »


Internet Marketing Company Ingenex Digital Launches New LED Light Site for ...
MarketWatch (press release)
"Ingenex served as a valuable partner in creating the digital marketing strategy and development of the site as well as providing the SEO and social media ...

and more »


The mass marketing of financial planning
Montreal Gazette
At least that's what the newest marketing strategy from the financial giant will have you believe. The company partnered with the Weather Network to brand ...

and more »

Google News

home | site map
© 2006